Importance of web design

The design phase of a web site is crucial for any kind of website.  An information website, a corporate website or an ecommerce website all depend heavily on their visual aspect to seduce the visitor and prevent a visitor leaving as soon as they visit your site.  A good metric to measure such statistic is bounce rate. Put some time understand your target audience. Who are you building your website for?  Young kids, mothers, businessman?  It’s one of the most important aspects to understand before creating your web design.  Understand your audience and you will be a step closer to success!